Social aspects of implementation

Reactions to Change

People respond in different ways to change and a variety of behaviours might be observed:

Resistance – If people perceive the change as a threat they my respond with behaviours or emotions designed to impede the change

Apathy – A feeling and or display of lack of interest in the change

Compliance – public display of unity but privately disagreeing with the concept

Conformance – a change of behaviour influenced by real or imagined group pressure

Commitment – engaged emotionally or intellectually with the change

Getting commitment to change

Improvement teams should be mindful of the mindsets or beliefs of the people who work in the system or who may be affected by changes to the system.

To create sustained change and improvement, improvement teams need to think of changes that make it easy for people to apply the new changes and hard to resort to the old way of doing things.

Before implementation is started, improvement teams and organisations should consider ways in which they will encourage people affected by the change to engage.

Much of what is discussed in “Build Will and Conditions for Change”  is equally applicable at this stage of the improvement Journey.